Meet The Clarke Collection: Transforming Thoughtful Designs into Dream Homes with Project Studio

From a dream as a little girl to a real-life dream come true. Charlotte Clarke had always intended to pursue her ambition within the interior design space, and although she had spent years down a different path, The Clarke Collection was born, and the rest is history. Now, as an Adelaide-based Interior Designer, Charlotte weaves classic American elegance with a more laid-back, Aussie flair into unique dream homes. With a passion to transform homes through harmonious, thoughtful design, she focuses on creating homes that are good for the soul. There’s no doubt that with meticulously and creatively designed homes comes the need for a streamlined design process. 

Of course, we were thrilled to hear that Charlotte uses Project Studio to enhance her working style, so that she can maintain her goals of having a seamless, stress-free process that delivers exceptional results. Here at Style Sourcebook, we’re always so interested in how we can assist designers’ effectiveness when specifying products and communicating with clients. That’s why Project Studio was built to resolve the problems that designers face. 

We sat down with Charlotte and heard all about the story behind The Clarke Collection and how she is using Project Studio to transform her designs into real-life interiors. Come with us to hear all about it, along with her top mood board, designer, and Project Studio tips. 

Hi Charlotte! Tell us a bit about The Clarke Collection and how it came to be.

I’ve dreamt of being an interior designer since I was a little girl. I vividly remember walking through homes, like my Grandma’s, and mentally redesigning the rooms as if they were my own. But after school, self-doubt crept in and led me down a different path… until the renovation of our first family home. Something clicked in terms of the reality of the shortness of life and setting a true example for my children. I finally gave myself permission to pursue what I’d always loved. A few years (and one child) later, The Clarke Collection was born—a studio dedicated to designing timeless, calming interiors that enhance the way people live and feel in their homes.

How do you use Style Sourcebook’s Project Studio within your design process?

Project Studio has now become a core part of my design workflow. I use it to create mood boards and communicate the vision for a space clearly to my clients. What’s brilliant is that it simultaneously builds a specification sheet in the background—such a game-changer. It saves so much time (and let’s be real, in business, time is money!).

In the past, I would design a mood board, wait for feedback, and then manually create a spec sheet-super time-consuming and repetitive. Now, I’m essentially working on Stage 1 (the creative concept) and Stage 2 (product specifics) at the same time. By the time a client signs off, the specs are already 90% ready; just a few tweaks and we’re good to go.

What specific features of Project Studio have been the most impactful for streamlining your workflow and why?

The automated specification sheet is hands down the most impactful feature—it takes hours off the admin side of things. But I also love the client presentation functionality. Creating a collaborative, branded link that acts like a mini website is incredibly professional and user-friendly.

Clients love having a resource they can revisit throughout the process—no more digging through email threads or opening outdated PDFs. I can make changes live, they hit refresh, and we’re always working from the same page. It also helps them see the design coming to life, which builds so much excitement and trust in the process.

How do you use Project Studio to streamline the approvals process?

It helps remove friction by keeping everything in one place. The live document means I can present, tweak, and approve all in the same flow, rather than jumping between emails, attachments, and revisions. I often walk my clients through their Project Studio page with a Loom recording to talk through initially and with any big changes. It helps keep momentum going, especially when clients are time-poor or prone to decision fatigue.

How do you create the perfect mood board?

I always begin with a lifestyle image that evokes the feeling we want the space to have. Often for my clients, it’s a sense of calm-but that core emotion varies from project to project.

From there, I’ll include a key Pinterest inspo image that sets the visual tone, followed by a curated selection of materials, finishes, and colour swatches. I always add a styling element—like a piece of furniture, art, or décor—to help clients envision how everything will come together. It’s about telling a story that feels layered, intentional, and grounded in how they want to feel in the space.

What advice would you give to interior designers just starting out with Project Studio?

If you’re used to working in Canva or other platforms, it may feel like a small shift at first, but it’s very intuitive. I didn’t even watch the demo initially (in hindsight, I should have—it’s packed with helpful tips!). Once you start playing around with it, everything flows naturally.

A tip I’d add: consider recording a Loom video to walk your clients through their Project Studio link. Tailor it to their tech comfort level and explain your thought process behind the design. It prevents misinterpretation and saves you from a lot of back-and-forth later. Clients feel more confident, and you get to maintain creative clarity while keeping the collaboration seamless.

Feeling inspired by Charlotte’s project coming to life through Project Studio? Get started on your dream vision and make it a reality through our mood board tool and Project Studio. We can’t wait to see your upcoming projects where you turn your designs into real-life interiors!