What are some of your secret decorating hacks people need to know?

One top secret decorating trick is to purchase cheap cushions and remove the insert it comes with and replace it with a duck feather insert. This instantly gives the cushion a more luxe look and allows for it to be chopped too as it now has shape.

Invest in a high loft quilt insert to instantly take a bed from flat and lifeless to luxe and inviting. I'm often asked how I make beds so fluffy and my secret is simply the insert!

To save some pennies, I repurpose items with a coat of paint so that they fit my new scheme. Or even recover an item with a new fabric design to also achieve a whole new look. This is something I will advise clients to do also to save them some money rather than replacing items.

You’ve cultivated quite the following on your Instagram account, The DIY Decorator. What would your advice be to someone who is wanting to grow their Instagram account/business?

Hard work and patience! It has taken me five years to grow to where I am today and I’m super proud of that. It’s been five years of hard work but work that I love so much! Creating relationships with businesses and brands, as well as my following and fellow interior loving accounts, I think, is a big part of why The DIY Decorator has done as well as it has. Sticking to what I love doing best, being real and genuine and having fun are key factors to my success in my opinion.

What are your top five tips when it comes to building your Instagram presence?

Be yourself. Don’t try and be another account as that’s been done before. Be you and share what you love and you will attract those who like the same things. Be genuine and kind. As in real life, being kind to someone online can only lead to great things. Support others and they will return the favour. Post often. Try to post at least four or five times a week. And share stories. Followers love seeing some behind the scenes and everyday content via stories. Keep your content interesting. Posting the same few pictures on rotation isn’t going to keep followers interested. Mix things up a bit by using different styles, photo angles and types of post to keep things interesting. Collaborate with others. Whether it’s sharing other accounts you love or working with businesses suited to your style, collaboration is a win-win situation for all parties involved and can help spread the word about your account.

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